3 LinkedIn posts every week
You show up. Your buyers see a busy, established firm. Not a dead profile.
A half-dead LinkedIn profile makes you look smaller than the MSP who shows up every week. They look more established. They get the better look-ins. The gap gets wider the longer you wait.
I write 3 posts a week and 1 newsletter a month in your voice. You approve. I handle the rest.
What you get
Every week your name is in the feed. That is status. That is authority. The MSP who stays silent looks like they are not in the game.
You show up. Your buyers see a busy, established firm. Not a dead profile.
Useful, in your voice. Keeps clients and prospects warm without another job on your plate.
If the post lands better with an image, I make one. You still only approve.
How it works
A short kickoff. Your site, your services, how you talk. I work with MSPs. I already know the world.
Posts and newsletter in your voice. Ready for a yes, a tweak, or a no.
Nothing goes out without you. Then I handle the rest. Stop whenever you want. No lock-in.
Examples
Real drafts from recent MSP packs. This is the standard.
A parish clerk and a high-street SME do not have the same IT week. Year-end packs. Allotments. Burial records. Agenda deadlines. Community data that cannot just “go down”. We have spent decades inside that work: systems for the sector, plus the day-to-day IT underneath. If your partner cannot talk about the business, they are guessing. Would they pass five minutes at your clerk’s desk?
LinkedIn post
Real sample. Written for their buyer, in their voice.
Post + visual
When ransomware hit our own systems, we refused to pay. We failed over with Datto and were back in hours. That is the recovery bar we hold ourselves to. Have you tested a restore this quarter, or only assumed the cloud has you covered?
LinkedIn post + visual
When a post needs a graphic, we make one.
The cloud apps your staff already signed up for
Most businesses we work with have MFA on the “main” login. Email. Sometimes Microsoft 365 admin. Then renewal turns up the awkward layer: tools staff signed up to themselves using a work email. File sharing. Finance add-ons. Project boards. Little SaaS apps that never went through IT. If MFA is available on those tools and switched off, that is not a footnote anymore. Under Cyber Essentials, it can fail you. Shadow cloud is where good intentions leak This is not about blaming staff. People buy tools to get work done. It is about who can see the full picture. When we help with Cyber Essentials, a lot of the hard work is mapping what is actually in use, not what is on the official IT list. Work email is a common way those tools join the estate without a procurement conversation. What to check this month 1. List the tools that touch company data. Ask each team lead for the apps they use weekly. Compare that to what IT thinks you have. 2. For each one: is MFA available? If yes, is it on for every user with a work account, including admins? 3. Quiet access. Shared logins, ex-staff still invited, “temporary” admin that never got removed. Quiet access is often more dangerous than a loud virus alert. Antivirus on the laptop does not fix any of that. Sign-in controls on the apps do. An MSP should not just keep your IT running. They should be securing it too, including the tools that never had a kick-off meeting. If CE renewal is coming Critical and high patches within 14 days across the whole scope, not a tidy corner of the estate. On CE+, fail the first sample and testing moves to a fresh random set. Patching only the devices you expect to be audited does not work anymore. If you want a plain walkthrough of the cloud apps your team is already using, book a short call. We will keep it practical.
Newsletter
One useful note a month, not a brochure.
Who writes this
I founded ComplianceAgent UK in March 2026. I was speaking to MSP owners most days.
The same thing kept coming up. LinkedIn profiles that barely move. A post here and there, then nothing for weeks. For a lot of you that is not because you do not care. You are busy running the business.
Most of your work still comes from referrals. That is fine. When someone is choosing between a few MSPs they often look you up on LinkedIn. If there is not much there you can lose work you never knew was on the table. The MSP who posts every week looks bigger. The one who stays quiet looks like they are not serious.
That is why I built Validaa. Me. Not a content team. I write your LinkedIn posts and your monthly newsletter in your voice. You approve what goes out. I handle the rest.
Free sample
About a minute. Fill this in and I will send LinkedIn and newsletter samples written around your MSP. No call needed.
Your answers are in my inbox. I will send sample posts written around your business.
FAQ
No. It is me. Karim. I write the posts. I write the newsletter. You deal with one person who already works with MSPs.
Yes. No long lock-in. If it is not working, we stop.
Yes. Nothing goes out until you say so. If you want a change, I rewrite it.
A short kickoff. Then a few minutes when drafts are ready. That is it.